February retail sales reached 11,260 units, with Nio's all-new ES8 securing the title of best-selling large SUV for three consecutive months.

In February 2026, the retail sales of Nio's all-new ES8 reached 11,260 units. Since capturing the top spot among large SUVs and models priced above 400,000 yuan in December 2025, the all-new ES8 has ranked first for three consecutive months. It also leads the large three-row SUV market, ranking first across all energy types.

Since deliveries of the all-new ES8 began in September 2025, it took 160 days to reach the milestone of delivering the 70,000th vehicle on February 27, 2026. As a generation-leading large three-row SUV, the all-new ES8 has become a benchmark in its price range and is a 'phenomenon-level' product in China’s current auto market. According to data from the China Auto Terminal, from September 2025 to January 2026, sales of pure electric large three-row SUVs surpassed extended-range vehicles for five consecutive months, and are expected to do so again in February. Market data clearly shows that the golden era of extended-range large three-row SUVs has passed, and the golden era of pure electric large three-row SUVs has arrived.

From now until March 31, customers who order the Nio all-new ES8 and successfully lock their orders can enjoy a limited-time purchase tax subsidy of 10,000 yuan, five years of free usage rights for the 'Full-Scope Navigation Assistance NOP+' worth 22,800 yuan, and a premium first-class cabin five-piece set worth 2,980 yuan. For customers who purchased the all-new ES8 after January 1, 2026, and did not receive the purchase tax subsidy, Nio will provide an additional 100,000 membership points as compensation. Additionally, the all-new ES8 introduces a new seven-year, 84-installment low-interest financing option, with a down payment starting as low as 20%. For example, using the BaaS battery rental plan, the down payment starts at just 59,760 yuan, with monthly payments starting at 3,144 yuan.

As deliveries of the all-new ES8 continue to rise, on March 10, Nio announced its Q4 and full-year 2025 financial results, achieving an operating profit of 1.25 billion yuan in Q4, marking the company's first quarterly profit. Nio's founder, chairman, and CEO William Li stated that this quarterly profitability fully demonstrates the core competitiveness of Nio’s technology roadmap, products, and business model. It also reflects the continuous improvement in Nio’s systematic capabilities and operational efficiency, laying a solid foundation for the company's long-term sustainable development. Nio has officially entered its third phase of development, ushering in a new cycle of rapid growth.

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