Nio's all-new ES8 has won the sales championship for large SUVs for four consecutive months

In March 2026, the retail sales volume of Nio's all-new ES8 reached 16,255 units, winning the sales championship for large SUVs and models priced above 400,000 yuan for four consecutive months. With phenomenal market performance, it further solidified its dominant position in the high-end pure electric SUV market.

From October 2025 to March 2026, over six full delivery months, the cumulative retail sales of the all-new ES8 amounted to 84,810 units, ranking first in both the large SUV and above 400,000 yuan segments. The golden age of three-row pure electric SUVs has arrived. Since deliveries began on September 21, 2025, the all-new ES8 reached a milestone of delivering its 90,000th vehicle on April 3, 2026, averaging 462 deliveries per day, with weekly deliveries consistently exceeding 3,000 units.

As deliveries of the all-new ES8 continue to rise, on March 10, Nio announced its Q4 and full-year 2025 financial results, achieving an operating profit of 1.25 billion yuan in Q4, marking the company's first quarterly profit. Nio's founder, chairman, and CEO William Li stated that this quarterly profitability fully demonstrates the core competitiveness of Nio’s technology roadmap, products, and business model. It also reflects the continuous improvement in Nio’s systematic capabilities and operational efficiency, laying a solid foundation for the company's long-term sustainable development. Nio has officially entered its third phase of development, ushering in a new cycle of rapid growth.

From now until April 30, customers who order the all-new Nio ES8 and successfully lock their orders will enjoy a limited-time purchase tax subsidy of 10,000 yuan, a five-year NOP+ free usage right valued at 22,800 yuan, and a first-class cabin five-piece set valued at 2,980 yuan. Additionally, Nio has introduced a seven-year, 84-installment low-interest financing plan for the all-new ES8, with a down payment starting as low as 20%. For example, under the BaaS battery rental plan, the down payment starts at just 59,760 yuan, with monthly payments starting from 3,144 yuan.

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