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雪豹财经社
wrote a column · Jun 30, 2022 11:39

The "Welcome Gate" has been unlocked after a year, while BOSS Zhipin's stock price has been on a roller-coaster ride.

Boss Zhipin$Kanzhun (BZ.US)$After nearly a year of rectification, the door has been opened to tens of millions of new user registrations.
On the evening of June 29, BOSS Zhipin announced via its official Weibo account that it would resume accepting new user registrations effective immediately. Following this news, BOSS Zhipin's U.S.-listed shares surged more than 13% in pre-market trading on Wednesday; however, the rally proved short-lived, and after a roller-coaster ride, the stock ultimately closed down 1.86%.
Boss Zhipin$Kanzhun (BZ.US)$After nearly a year of rectification, the door has been opened to tens of millions of new user registrations. On the evening of June 29, BOSS Zhipin announced via its official Weibo account that it would resume accepting new user registrations effective immediately. Following this news, BOSS Zhipin's U.S.-listed shares surged more than 13% in pre-market trading on Wednesday; however, the rally proved short-lived, and after a roller-coaster ride, the stock ultimately closed down 1.86%. BOSS Zhipin stated that, effective immediately upon resuming new user registration, it will also implement robust measures to ensure the security of its platform infrastructure and big data. Despite suspending new user registrations for nearly a year, BOSS Zhipin has continued to demonstrate strong momentum. According to its Q1 earnings report, the company posted revenue of RMB 1.138 billion, up 44.3% year over year, surpassing market expectations. Both its daily active users—on average and at peak—exceeded levels from the same period last year, while monthly active users reached 25.2 million, continuing to grow year over year. Meanwhile, data from QuestMobile show that in March this year, BOSS Zhipin maintained the top position in monthly active users among comparable apps. However, the freeze on new user registrations continues to weigh heavily on Boss Zhipin. During the Q1 earnings call, the company disclosed that, as of May 31, the number of users who had attempted to register but failed had reached 45 million—15 million more than the figure reported in the previous quarter. Looking back on the year since BOSS Zhipin went public, the fate of this online recruitment giant has been rather tumultuous. On June 11, 2021, BOSS...
BOSS Zhipin stated that, effective immediately upon resuming new user registration, it will also implement robust measures to ensure the security of its platform infrastructure and big data.
Despite suspending new user registrations for nearly a year, BOSS Zhipin has continued to demonstrate strong momentum. According to its Q1 earnings report, the company posted revenue of RMB 1.138 billion, up 44.3% year over year, surpassing market expectations. Both its daily active users—on average and at peak—exceeded levels from the same period last year, while monthly active users reached 25.2 million, continuing to grow year over year. Meanwhile, data from QuestMobile show that in March this year, BOSS Zhipin maintained the top position in monthly active users among comparable apps.
However, the freeze on new user registrations continues to weigh heavily on Boss Zhipin. During the Q1 earnings call, the company disclosed that, as of May 31, the number of users who had attempted to register but failed had reached 45 million—15 million more than the figure reported in the previous quarter.
Looking back on the year since BOSS Zhipin went public, the fate of this online recruitment giant has been rather turbulent. On June 11, 2021, BOSS Zhipin listed on the U.S. stock market, surging more than 95% on its debut day. However, the euphoria did not last long: the following month, the company suspended new user registrations pending regulatory review. Since then, its share price has steadily declined, shedding nearly 60% at its peak.
As of the close of U.S. trading on Wednesday, BOSS Zhipin closed down 1.86% at $26.33, having fallen 33.3% since reporting zero new users.

(Author | Yan Xuegong)
Risk Disclaimer: The above content only represents the author's view. It does not represent any position or investment advice of Futu. Futu makes no representation or warranty.Read more
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