Xunniao software empowers customer operations in salsa stores and creates a new experience in beauty retail services

Recently, Xunniao Software signed a cooperation agreement with Sasha Cosmetics (China) Co., Ltd. Through this cooperation, Sasha aims to use Xunniao Software's AI SaaS customer management service to achieve leapfrog upgrades in store customer service and marketing, and create a new beauty retail service experience. The collaboration between Xunniao Software and Sa Sa also indicates that Xunniao Software's standardized SaaS products have successfully entered the retail industry and have been recognized by major cosmetics retail companies. Through this, Xunniao also initially proved that the strategic transformation from customized SaaS to standardized SaaS is practical. Xunniao has further diversified the customer industry, and it is hoped that Salsa will be used as a breakthrough in the future to attract more retail customers.

Sa Sa (Sa Sa Sa International Holdings Limited) is an influential cosmetics retail and beauty service group in Asia. It is also one of the largest retail groups in Hong Kong, China. It has nearly 300 retail stores and counters in Asia and sells products from nearly 1,000 famous brands (derived from Sa Sa Sa's internal data). Sa Sa Cosmetics (China) Co., Ltd. is a wholly-owned subsidiary of the Hong Kong Sha Sa Group in mainland China. Currently, it has stores in dozens of cities across the country. With the continuous expansion of the company's business in the mainland, more and more beauty lovers choose Sa Sa.

In order to help Sa Sa Sa optimize its marketing model and customer service model, Xunniao Software launched a marketing and customer service solution for corporate store shopping guide/sales staff to improve the way Sa Sa stores interact with customers, help improve the work efficiency and management efficiency of store staff, enhance the customer service experience, and achieve rapid upgrading of store management and operation.

Using the Xunniaoyun Call Center, the store shopping guide/sales staff of Sasha Cosmetics (China) Co., Ltd. can carry out services and marketing anytime, anywhere through a unified telephone system, breaking the limitations of fixed seat service in traditional customer service centers, and realizing the transformation of “mobility” and “decentralization”, so that these store staff can enjoy the convenience of mobile office. When the store clerk takes the initiative to serve the customer, the customer phone will display a uniform number and name, which can enhance the responsibility of customer letters, increase the connection rate, and enhance the external brand image and value of the enterprise.

Furthermore, the system can automatically record the communication status of all shopping guide/sales staff and automatically generate multi-dimensional reports to help managers improve management efficiency and resource allocation efficiency. Companies can also customize reports to track and understand the work status of each shopping guide/sales staff in a timely manner according to the store's business situation.

In terms of data value, a unified service platform and data recording system can also help enterprises deposit customer data and provide support for enterprises to establish private traffic banks and develop existing customer value.

As an excellent AI SaaS customer management service provider in China, Xunniao Software provides not only a set of solutions, but also a customer management idea, a new model to help enterprises improve marketing performance throughout the customer journey. In addition to the above cooperative content, Xunniao Software's store marketing and customer service solutions also cover various product forms and service content such as intelligent quality inspection, voice robots, intelligent education and training, etc., which can improve store operation and management efficiency in various aspects such as service and marketing quality and service efficiency.

In the future, Xunniao Software will continue to strengthen the integration of technology, products and business scenarios, accelerate the widespread implementation of the company's marketing, customer service and other related products in the retail industry, and use digital intelligent solutions to help more enterprises achieve intelligent and proactive customer management. The cooperation between Xunniao Software and Sa Sa has strengthened the company's confidence in the transformation to a standardized SaaS strategy. In the future, the company will build on its traditional dominant industry - the financial industry, and use standardized SaaS to quickly expand to other industries. Currently, Xunniao Software has been deployed in the retail and medical industries, and initial results have been achieved. The company expects revenue for fiscal year 2021 to be between $22 million and $25 million, which is expected to increase by more than 50%.