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iPhone銷量逆勢增長,蘋果Q2業績點解讀?

5月4號美股盤後,蘋果公佈了2023財年第二財季業績,營收948.4億美元,高於預期的926億美元,同比下滑3%,呢個係蘋果連續第二個季度錄得收入同比下滑;「拳頭產品」iPhone營收513.3億美元,高於預期且同比唔跌反升,服務收入再創新高。另外,蘋果董事會如期授權900億美元 Show More
5月4號美股盤後,蘋果公佈了2023財年第二財季業績,營收948.4億美元,高於預期的926億美元,同比下滑3%,呢個係蘋果連續第二個季度錄得收入同比下滑;「拳頭產品」iPhone營收513.3億美元,高於預期且同比唔跌反升,服務收入再創新高。另外,蘋果董事會如期授權900億美元股票回購,並將股息提高4%至每股24美仙,高於預期嘅23美仙。
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    Post-market trading in the early hours of the U.S. today $Apple (AAPL.US)$ The financial report is out, overall data still exceeds market expectations, and rose 2 points post-market. Apple's main business is divided into five major segments: hardware includes 4 major sections - iPhone smartphones, Mac computers, iPad tablets, wearables and other hardware, as well as software services. There isn't much to interpret for this financial report because Apple is really stable, a typical high win rate company (not high odds). To help everyone deepen their understanding of Apple, I will still analyze Apple's financial data in detail (this time is Q2 of year 23 for Apple's fiscal year, but described as Q1 based on actual time in this article).
    I. Overall financial data: Revenue has declined for two consecutive quarters, but still above market expectations, with iPhone performing well
    1. Revenue:Apple's Q1 total revenue was $94.84 billion, down 2.5% year-on-year, declining for two consecutive quarters, mainly due to weak market demand. But it exceeded market expectations of $92.9 billion.
    The most important of whichiPhone revenue was $51.334 billion, up 1.5% year-on-year, accounting for 54% of total revenue, higher than the market's expected $48.9 billion. It is worth noting that the global mobile phone market declined in Q1, Apple can be said to be growing against the trend, so the performance of the iPhone business is considered very good, Apple's fundamentals are still very stable.
    2. Net income:Apple's Q1 net income was $24.2 billion, a 3.4% year-on-year decrease, but...
    Interpreting Apple's Q1 2023 (Apple's fiscal Q2) earnings report - high win rate, but not high odds.
    Interpreting Apple's Q1 2023 (Apple's fiscal Q2) earnings report - high win rate, but not high odds.
    Interpreting Apple's Q1 2023 (Apple's fiscal Q2) earnings report - high win rate, but not high odds.
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