A new round of price war begins again. When can it end?
Since entering August, many car companies have begun a new round of price war. First, the ID3 promotion continued until the end of August, then SAIC Volkswagen announced a collective price reduction of 9 SUVs, reaching a maximum drop of 60,000 yuan. Then, the “price killer” Zero Run announced that the price of pure electric models would be reduced by up to 20,000 yuan. Euler also followed suit. The price of the 2023 Good Cat and Good Cat GT was reduced by 22,000 yuan, then Hezhong Auto announced that the price of the 2024 Nacha S would be reduced by 49,000 yuan.
August 9, BYD $BYD Company Limited (002594.SZ)$After the press conference for 5 million new energy vehicles, promotional offers ranging from 3000-8,000 yuan were also launched in a low-key manner, further reducing the 99,800 yuan Qin Plus price to 96,800 yuan.
On August 11, Extreme Krypton suddenly officially announced that the price of Extreme Krypton 001 was reduced by 3-37,000 yuan, and the price was adjusted to 269-349,000 yuan.
August 14, Tesla $Tesla (TSLA.US)$It was announced that the starting prices of the long-life and high-performance versions of the Model Y were reduced by 14,000 yuan, starting at 299,900 yuan and 349,900 yuan respectively. Meanwhile, Model 3 introduced a limited time insurance subsidy of 8,000 yuan.
At a time when the two new energy giants, BYD and Tesla, are also adjusting prices, is a new round of price war in the automobile market about to begin?
Today, let's look at it from a different perspective...