After the US stock market early this morning $Apple (AAPL.US)$ It released its quarterly earnings report. Although the overall market interpretation was slightly lower than expected, various agencies and media people actually began to vaccinate the market before the financial report: Apple's revenue will decline again this quarter, and the results may not improve much next quarter.
Overall, total revenue of 81.797 billion US dollars was declining year-on-year for 3 consecutive quarters. Apart from a slight increase in the four major hardware businesses, all other businesses declined. The software service business, the “last stubborn”, still maintained an 8% growth rate.If you take a closer look at the data, you might not have imagined that much difference. Let's take a look at the financial report in detail:
Attached is an interpretation of Apple's historical financial reports:
Interpretation of Apple's 2023 Q1 (Apple Fiscal Year Q2) Quarterly Report - High win rate, but not high odds
Interpretation of Apple's 2022 Q4 (Apple FY23 Q1) Quarterly Report - High win rate, but not high odds
Apple Q3 (Apple fiscal year Q4) earnings analysis
I. Overall financial data: For the first time in revenue history, it declined for 3 consecutive quarters, and net profit increased slightly
Apple's main business is divided into five major segments: the hardware section includes 4 major mobile phones, Mac computers, iPad tablets, wearables and other hardware, as well as software services.
1. Revenue:Apple's total Q2 revenue was 81.797 billion US dollars, down 1.5% year on year, for the first time in history...