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前任掌門人回歸,迪士尼能否走出困境?

11月21日,迪士尼收漲超6.3%,此前宣佈Bob Iger將接替Chapek重新擔任公司CEO。據悉,迪士尼正逼近1970年代以來最慘烈的年度行情。迪士尼股價在2021年3月觸及203.02美元的高點,今年11月18日收於91.80美元,全年下跌41%。
11月21日,迪士尼收漲超6.3%,此前宣佈Bob Iger將接替Chapek重新擔任公司CEO。據悉,迪士尼正逼近1970年代以來最慘烈的年度行情。迪士尼股價在2021年3月觸及203.02美元的高點,今年11月18日收於91.80美元,全年下跌41%。
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    Many people should be familiar with Bob Iger. He has been Walt Disney Company's CEO since 2005, and his career is basically the history of Walt Disney Company's expansion, including the acquisition of Pixar for $7.4 billion, Marvel for $4 billion and Lucasfilm for $4 billion. As a result, Walt Disney Company has a large number of IP, and Walt Disney Company's global box office growth reached an unprecedented $13 billion in 2019 alone, including seven blockbusters with a box office of $1 billion.
    Also in 2019, Bob Iger led Walt Disney Company's biggest acquisition: the $71.3 billion purchase of 21st Century Foss from News Corp., assets including 20th Century Fox Studios, Fox Searchlight,FX Networks and National Geographic.
    In addition, Bob Iger has also taken the lead in realizing the complete operation control of streaming media Hulu.
    The choice of Bob Chapek is obviously sound, leading Walt Disney Company's theme park department since 2015. In 2018, he was promoted to chairman of Park, experience and products. Prior to that, he also held a series of senior management positions in charge of consumer products, film distribution and home entertainment, belonging to the characters who grew up in the Walt Disney Company system.
    The market is very positive about Bob Iger during his tenure. After all, when 2005 took over as Walt Disney Company CEO, Walt Disney Company's market capitalization was about 5.
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